Webflow Alternatives: Wix, Squarespace & Hostinger Compared
Updated October 23, 2026 · Website builders
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1. Wix — Businesses that want a wide set of built-in tools and clear plan tiers
Wix lists a free plan plus paid tiers (Light, Core, Business and Business Elite), so you can build first and pay later. It offers 2000+ templates, an AI website builder, and business tools such as scheduling, a CRM, email marketing, SEO tools, a mobile app and POS. All plans include a custom domain, hosting, AI creation tools, 24/7 customer care and a 14-day money-back guarantee.
Pros
- Free plan with no credit card required, so you can build before you commit
- Listed paid prices are Light $17.77/mo, Core $29.77/mo and Business $39.77/mo (these include GST; check current pricing for your region and billing term)
- Core and above list accepting payments, basic eCommerce, and scheduling and services
- Paid plans include a free domain for 1 year, and collaborator seats rise from 2 on Light to 5 on Core and 10 on Business
- Wix Headless is available if you want to connect your own frontend to Wix infrastructure
Cons
- Light lists 2 GB of storage and doesn't list payments or eCommerce features, so online sellers will likely need Core or higher
- Business Elite pricing isn't confirmed here, so check current pricing
- Many products and tiers can take time to compare
- Prices are shown with GST, so your total may differ; check current pricing
2. Squarespace — Freelancers, creatives and service businesses that want one polished platform
Squarespace organizes its platform around website, ecommerce, portfolio and blog needs. It also covers business services such as invoicing, scheduling, memberships and donations. It has a dedicated Squarespace for Pros offering and a partner program called Circle for freelancers and agencies, which is useful if you build sites for clients.
Pros
- Lists an AI website builder and Design Intelligence alongside templates
- Includes portfolios, blogs, ecommerce, invoicing, scheduling, content and memberships, and donations
- Marketing tools include email campaigns, SMS campaigns and SEO tools
- Business email and domain search are available from the same account
- Offers 24/7 support, a Help Center and a forum, plus industry pages for photographers, consultants, trainers and more
Cons
- Plan prices and limits aren't confirmed here, so check current pricing before you compare
- Which features come with which plan isn't confirmed here, so check the plan details
- Some tools, such as SMS campaigns, may be separate products or add-ons; check current pricing
3. Hostinger Website Builder — Budget-minded owners who want to launch quickly with AI
Hostinger's builder is pitched as drag-and-drop with an AI Builder where you describe what you need and the AI builds it. It also offers online bookings, templates, ecommerce and AI-powered email marketing. It advertises a 30-day money-back guarantee and 24/7 support.
Pros
- AI Builder aims at people with no technical skills
- Advertises a 30-day money-back guarantee, longer than Wix's 14 days
- Advertises discounts of up to 82% during its current promotion
- Online booking and ecommerce are listed, as are options to rebuild an existing site with AI or start from a template
- Offers hosting, domains and email in the same ecosystem
Cons
- Specific plan prices and features aren't confirmed here, so check current pricing
- The up-to-82% discount is a promotion, so check the renewal price and what the discount applies to
- Its product range leans heavily toward AI and developer tools, which may be more than a simple site needs
How to choose
Start with what the site has to do. If you need payments, bookings or a small online store, compare plans on those features first. On Wix, payments and basic eCommerce are listed from Core, so Light may not be enough. If you're a freelancer or creative who wants a polished portfolio or client work, Squarespace is worth a close look, especially its Pros and Circle programs. Then check the costs. Wix publishes tier prices, but they include GST and may differ by region and billing term. Squarespace and Hostinger prices aren't confirmed here, and Hostinger's headline discount is promotional. Compare the first-term and renewal prices for your region, and use the money-back windows (Wix 14 days, Hostinger 30 days) to test the editor on a real project. Also check Webflow's current pricing so you compare like with like.
FAQ
Which Webflow alternative is cheapest?
It depends on the plan and billing term, and we can't confirm that here. Wix lists paid plans from $17.77/mo including GST, and Hostinger advertises discounts of up to 82%. Squarespace pricing isn't confirmed here. Check current pricing for each, including renewal rates.
Can I try these before paying?
Wix has a free plan with no credit card required, and you can build before choosing a paid plan. Wix also offers a 14-day money-back guarantee and Hostinger a 30-day one. For Squarespace, check current pricing and trial terms.
Which is best for an online store?
Wix lists accepting payments and basic eCommerce from its Core plan, with standard eCommerce on Business. Squarespace and Hostinger both list ecommerce features. Compare plan-level details like fees and product limits at current pricing.
Which suits freelancers who build sites for clients?
Squarespace has Squarespace for Pros and the Circle partner program for freelancers and agencies. Hostinger lists a section for agencies. Wix has Wix Studio and a Hire a professional resource. Check each company's current terms and pricing.
Do these platforms include a free domain?
Wix lists a free domain for 1 year on Light, Core and Business. For Squarespace and Hostinger, check current pricing and plan details.
Prices and features change — always confirm on each vendor's site.
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